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Le Chouchou Lip Softening Balm $24.00

Gently buffs flaky lips

Improves dryness instantly

Plumps and smoothes

Adds a glossy finish

5.0

Rated 5.0 out of 5 stars

2,454 Reviews

Le Chouchou is an intensive lip treatment that combines the exfoliation of a gentle lip peel, the moisture of an intense lip mask, and the ultra-reflective sheen of a lip gloss. Available in eight buildable shades curated for all lip tones while enhancing—and never masking—dual-toned lips.

New

Sakura Shaved Ice is a milky, translucent, neutral-toned pink

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Sakura Shaved Ice

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EXFOLIATE. MOISTURIZE. COLOR.

Le Chouchou is more than meets the eye—it offers the benefits of three lip products in one sleek, minimal tube. This revolutionary formula exfoliates the lips like the gentlest lip peel, transforms parched lips like an intense lip mask, and offers a non-sticky, reflective sheen like a high-shine lip gloss. You can swipe on the ultra-comfy jelly to cocoon lips in bouncy moisture and vivid color.

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VEGAN

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LEAD-FREE

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CRUELTY-FREE

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DERMATOLOGIST-TESTED

Available in eight buildable shades

To pay homage to street foods and the cultures that rely on them so heavily, we’ve named our shades after our Chouchou (French for "favorite") street snacks.

THE BALM ON EVERYONE'S LIPS

Instant Comfort
LASTING REPAIR

Clinically proven to deliver immediate comfort and long-term repair, 97% felt more hydrated after one use — and 100% said their lips felt soothed and more comfortable. After two weeks, 97% said lips stayed hydrated all day (even after eating or drinking), 94% reported smoother texture, and 94% said it worked better — and lasted longer — than any balm they’d tried before.

SEE HOW IT HELPED OTHERS:

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INGREDIENTS: Hydrogenated Polyisobutene, Diisostearyl Malate, Tridecyl Trimellitate, Phytosteryl/Isostearyl/Cetyl/Stearyl/Behenyl Dimer Dilinoleate, Bis-Diglyceryl Polyacyladipate-2, Methyl Hydrogenated Rosinate, Polyphenylsilsesquioxane, Pentaerythrityl Tetraisostearate, Ethylene/Propylene/Styrene Copolymer, Synthetic Wax, Silica Silylate, VP/Hexadecene Copolymer, Hibiscus Sabdariffa Flower Extract, Butyrospermum Parkii (Shea) Butter, Euterpe Oleracea Fruit Oil, Schinziophyton Rautanenii Kernel Oil, Tocopherol, Microcrystalline Wax, Moringa Oil/Hydrogenated Moringa Oil Esters, Isostearyl Alcohol, Water/Aqua/Eau, Ethylhexyl Palmitate, Octyldodecanol, Caprylic/Capric Triglyceride, Tribehenin, Sorbitan Isostearate, Propylene Carbonate, Stearalkonium Hectorite, Lactic Acid, Palmitoyl Hexapeptide-12, Palmitoyl Tripeptide-1, Butylene/Ethylene/Styrene Copolymer, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate. May Contain (+/-): Flavor (Aroma), Linalool, Cinnamyl Alcohol, Linalyl Acetate, Vanillin, Silica, Calcium Aluminum Borosilicate, Mica, Tin Oxide, Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Red 6 (CI 15850), Red 7 Lake (CI 15850), Red 28 Lake (CI 45410), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985), Blue 1 Lake (CI 42090)

MEET THE MVP'S OF THIS LIP BALM

We love our planet
Our Packaging Is Recyclable
We love our planet
Our Packaging Is Recyclable
We love our planet
Our Packaging Is Recyclable
We love our planet
Our Packaging Is Recyclable

We love our planet
Our Packaging Is Recyclable
We love our planet
Our Packaging Is Recyclable
We love our planet
Our Packaging Is Recyclable
We love our planet
Our Packaging Is Recyclable

5.0

Rated 5.0 out of 5 stars

Based on 2,454 reviews

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2,454 reviews

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Whitney P.
Verified Buyer
Skin Tone Caramel
Skin Type Dry
6/2/26
Skin Tone Caramel
Skin Type Dry
Rated 5 out of 5 stars
Best Lip Balm on Earth
Literally thought it wouldn’t live up to the hype, but it exceeded all expectations! The moment I used it I wanted to get 5 more. Love, love, love it!
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Esther L.
Verified Buyer
6/1/26
Rated 5 out of 5 stars
Review -amazing
Amazing .. I absolutely love this lip product! It glides smoothly across my lips and gives them a plump, hydrated feel. The formula is long-lasting and stays on throughout the day without needing constant reapplication. One of my favorite things is that it doesn't leave behind any white residue or buildup. Definitely a staple in my routine!
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Nicketia D.
Verified Buyer
Skin Tone Caramel
Skin Type Combination
5/30/26
Skin Tone Caramel
Skin Type Combination
Rated 5 out of 5 stars
Very smoith & ladting
Awesome lipoie i love it cery smoith & long lasting & the lip colour...chefs kiss!
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Magdalena S.
Verified Buyer
Skin Tone Olive
Skin Type Sensitive
5/30/26
Skin Tone Olive
Skin Type Sensitive
Rated 5 out of 5 stars
In love with her!
Such a thick, shiny gloss that does not feel sticky at all! One of the first I’ve found that leave my lips smooth after wear! Smells like vanilla too!
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Simone W.
Verified Buyer
Skin Tone Olive
Skin Type Combination
5/29/26
Skin Tone Olive
Skin Type Combination
Rated 5 out of 5 stars
holy grail
le chouchou is my HG! thick but not too thick, never tacky, moisturizing, and even soothing! makes the lips look juicy, plump, great on its own and compliments any lip combo. i love the applicator’s cooling effect too.
i lost my butter mochi on a plane (rip), but have it in sakura shaved ice and burnt malai and love them both!!
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COMPLETE YOUR ROUTINE

SCIENCE BACKED. SKIN APPROVED.

Specially formulated and dermatologist vetted, our products use Smart Melanin™ Technology to gently and effectively treat the most common issues for melanin-rich skin, from post-inflammatory hyperpigmentation to ashy complexions — in one simple, streamlined daily routine.
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Compare Shades

EXFOLIATE. MOISTURIZE. COLOR.

MEET THE MVP'S OF THIS LIP BALM

MEET THE MVP'S OF THIS LIP BALM

COMPLETE YOUR ROUTINE

SCIENCE BACKED. SKIN APPROVED.

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Dew Dream

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Le Chouchou in Sakura Shaved Ice