Back
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM
Sakura Shaved Ice | EADEM

Le Chouchou Lip Softening Balm $24.00

Softens dry, flaky lips

Improves dryness instantly

Visibly plumps and smooths

Cushiony plush shine

5.0
Rated 5.0 out of 5 stars
2,545 Reviews

A clinically proven daily peptide lip treatment that softens and smooths dry, flaky lips while delivering deep, lasting moisture and plush shine. The cushiony, never-sticky balm melts into lips, leaving them soft, conditioned and comfortable with every wear.

Size: 0.49 oz | 14 g

Sakura Shaved Ice is a milky, translucent, neutral-toned pink

1

Buy More & Save

transparent
Le Chouchou - Build Your Own BundlePick Any 3 Shades
5.0
Rated 5.0 out of 5 stars
2,849 Reviews
Select Your Shades $63$72

Compare Shades

Sakura Shaved Ice

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

THE SCIENCE OF SOFT LIPS

Le Chouchou was designed to work with your lips, not against them. Its deeply moisturizing formula helps soften the outermost layer of dry skin, allowing flakes that are already ready to shed to naturally come away more easily.

That process has a name: desquamation—your skin’s natural cycle of renewal. Consistent hydration helps dry, flaky skin shed more efficiently, so with regular use, lips feel progressively softer and smoother.

Swipe on the ultra-comfy jelly to cocoon lips in bouncy moisture and vivid color.
    ✓

    CLINICALLY TESTED & PROVEN

    ✓

    DAILY-USE GENTLE

    ✓

    VEGAN

    ✓

    DERMATOLOGIST-TESTED

    ✓

    CRUELTY FREE

Available in eight buildable shades

To pay homage to street foods and the cultures that rely on them so heavily, we’ve named our shades after our Chouchou (French for "favorite") street snacks.

THE BALM ON EVERYONE'S LIPS

Instant Comfort
LASTING REPAIR

Clinically proven to deliver immediate comfort and long-term repair, 97% felt more hydrated after one use — and 100% said their lips felt soothed and more comfortable. After two weeks, 97% said lips stayed hydrated all day (even after eating or drinking), 94% reported smoother texture, and 94% said it worked better — and lasted longer — than any balm they’d tried before.

SEE HOW IT HELPED OTHERS:

See full ingredient list
INGREDIENTS: Hydrogenated Polyisobutene, Diisostearyl Malate, Tridecyl Trimellitate, Phytosteryl/Isostearyl/Cetyl/Stearyl/Behenyl Dimer Dilinoleate, Bis-Diglyceryl Polyacyladipate-2, Methyl Hydrogenated Rosinate, Polyphenylsilsesquioxane, Pentaerythrityl Tetraisostearate, Ethylene/Propylene/Styrene Copolymer, Synthetic Wax, Silica Silylate, VP/Hexadecene Copolymer, Hibiscus Sabdariffa Flower Extract, Butyrospermum Parkii (Shea) Butter, Euterpe Oleracea Fruit Oil, Schinziophyton Rautanenii Kernel Oil, Tocopherol, Microcrystalline Wax, Moringa Oil/Hydrogenated Moringa Oil Esters, Isostearyl Alcohol, Water/Aqua/Eau, Ethylhexyl Palmitate, Octyldodecanol, Caprylic/Capric Triglyceride, Tribehenin, Sorbitan Isostearate, Propylene Carbonate, Stearalkonium Hectorite, Lactic Acid, Palmitoyl Hexapeptide-12, Palmitoyl Tripeptide-1, Butylene/Ethylene/Styrene Copolymer, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate. May Contain (+/-): Flavor (Aroma), Linalool, Cinnamyl Alcohol, Linalyl Acetate, Vanillin, Silica, Calcium Aluminum Borosilicate, Mica, Tin Oxide, Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Red 6 (CI 15850), Red 7 Lake (CI 15850), Red 28 Lake (CI 45410), Yellow 5 Lake (CI 19140), Yellow 6 Lake (CI 15985), Blue 1 Lake (CI 42090)

MEET THE MVP'S OF THIS LIP BALM

  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable

Le Chouchou

Softens + Smooths
Helps soften dry, flaky skin for lips that feel progressively smoother with regular use.

Deeply Moisturizes
Cocoons lips in deep, lasting moisture to keep them soft, supple, and comfortable.

Visibly Plumps
Helps smooth the look of fine lines for fuller, pillowy-soft lips.

Juicy Color + Shine
Delivers buildable color and reflective, non-sticky shine that enhances—not masks—your natural lip tone.

Cushiony, Never Sticky
An ultra-comfy jelly texture that melts onto lips without feeling heavy or tacky.

Gentle for Daily Use
Designed to be applied and reapplied throughout the day to keep lips consistently moisturized, soft, and smooth.

As a daily lip treatment: Apply whenever lips need moisture. Reapply freely throughout the day to keep lips soft, smooth, and comfortable.

As an overnight treatment: Apply a generous layer before bed for deeply moisturized, softer lips by morning.

As makeup prep: Apply while you get ready to soften and condition lips before lip liner or lipstick.

As a glossy finisher: Wear alone or over lip liner for juicy color and cushiony, non-sticky shine.

1. What makes Le Chouchou different from other lip balms?
Le Chouchou doesn’t just sit on lips or temporarily coat them with moisture. It’s a clinically proven daily lip treatment designed to make dry, flaky lips feel softer and smoother with consistent use. Its rich, occlusive formula locks in moisture while supporting your lips’ natural renewal process, plus delivers buildable color and reflective, non-sticky shine.

2. Is Le Chouchou a hydrating lip balm?
Yes - and hydration is central to how Le Chouchou works. Its rich, occlusive formula locks moisture into the surface of the lips, helping soften dry, built-up skin and support the natural renewal process. With consistent use, lips feel softer, smoother and less flaky over time.

3. Why do I sometimes see little rolls of skin after applying Le Chouchou?
Deep hydration can soften built-up dead skin until it naturally loosens and sheds. This process is called desquamation—your skin’s normal cycle of renewal.

When softened dead skin gathers together as you rub your lips, it can look more dramatic than what’s actually happening. What you’re mostly seeing is skin that was already ready to shed—not healthy skin being stripped away.

4. Can I use Le Chouchou every day?
Absolutely. Le Chouchou was formulated as a daily lip treatment and can be reapplied throughout the day. Each application primarily replenishes moisture and keeps lips comfortably hydrated—not stacks stronger and stronger exfoliation.

In fact, consistent hydration helps support natural desquamation, which is why regular use can help lips feel progressively softer, smoother and less flaky over time.

5. Does Le Chouchou contain lactic acid?
Yes—but context matters. Lactic acid can behave very differently depending on how it’s formulated.

Lactic acid is naturally part of skin’s Natural Moisturizing Factor, which helps skin hold onto water. At the pH we formulated Le Chouchou at, it functions as a humectant, not an exfoliant, helping support moisture rather than aggressively resurfacing lips.

6. What are Hibiscus Flower Acids?
Hibiscus Flower Acids are ketoacids, a distinct class of acids known for being gentle on skin. They help support natural renewal for softer, smoother lips and have been independently tested for 28 days with no irritation, even at a concentration far higher than what we use in Le Chouchou.

7. Can Le Chouchou over-exfoliate my lips?
Le Chouchou is designed to work with your lips’ natural renewal process, not force it. Its deeply moisturizing formula softens dead skin that is already ready to shed so it can release more easily.

That’s different from aggressive exfoliation, which can disrupt skin before it’s ready. Le Chouchou is formulated for daily use and reapplication throughout the day.

8. Does Le Chouchou help repair dry or cracked lips?
Yes. Clinically proven to deliver immediate comfort and long-term improvement: after one use, 97% felt more hydrated and 100% said their lips felt soothed and more comfortable. After two weeks, 97% said their lips stayed hydrated all day, 94% reported smoother texture, and 94% said Le Chouchou worked better—and lasted longer—than any balm they’d tried before.

Its rich, moisture-locking formula helps support the lip barrier with continued use, so dry, compromised lips feel softer, smoother and more comfortable over time.

9. Does Le Chouchou just sit on top of your lips?
No—and that’s one of the things that makes Le Chouchou different from a traditional gloss or balm. The cushiony formula immediately cocoons lips in moisture, while consistent use helps soften dry, flaky skin and improve how lips feel over time.

Swipe on the ultra-comfy jelly to cocoon lips in bouncy moisture, buildable color and reflective shine.

10. What does Le Chouchou feel like on the lips?
Le Chouchou has an ultra-comfy, cushiony jelly texture that cocoons lips in moisture without feeling heavy or sticky. It applies completely smooth—never gritty—and leaves lips soft and glossy.

11. Is Le Chouchou a lip plumper?
Le Chouchou isn’t a traditional tingling or stinging lip plumper. Its peptide-powered, deeply moisturizing formula helps lips look smoother, softer and visibly fuller while keeping them comfortable.

12. Does Le Chouchou tingle or burn?
No. Le Chouchou is designed to feel soothing and comfortable on lips, without the minty, burning or tingling sensation associated with traditional lip plumpers.

13. Can I use Le Chouchou as an overnight lip treatment?
Absolutely. Apply a generous layer before bed to deeply moisturize and condition lips overnight. With consistent use, lips feel progressively softer, smoother and less flaky.

14. Can I use Le Chouchou before applying lipstick?
Yes. Apply Le Chouchou while you get ready to soften and condition lips before makeup. Blot away any excess before applying lip liner or lipstick for a smoother-looking canvas.

15. Can I wear Le Chouchou as a gloss?
Yes. Wear it alone for buildable color and reflective shine, or layer it over lip liner. SpreadIt™ Polymer Technology helps the formula spread evenly and keeps color within the lip line—without the sticky feel of a traditional gloss.

16. How pigmented is Le Chouchou?
Le Chouchou delivers buildable color designed to work across all skin types and tones. Wear one swipe for a sheer wash or layer for more color payoff, while allowing your natural lip tone to still come through.

17. Is Le Chouchou vegan and cruelty-free?
Yes. Le Chouchou is vegan, cruelty-free and dermatologist-tested. It’s also formulated without lanolin.

18. Is Le Chouchou made with lanolin?
No. Le Chouchou is completely lanolin-free and vegan. Instead, its nourishing formula uses plant-derived emollients including Brazilian açaí and African mongongo butters to deeply condition dry lips.

5.0
Rated 5.0 out of 5 stars
Based on 2,545 reviews
Slide 1 selected
Write a Review (Opens in a new window)
2,545 reviews
  • Halle C.
    Verified Buyer
    Skin Tone Chai
    Skin Type Sensitive
    8/21/26
    Skin Tone Chai
    Skin Type Sensitive
    Rated 5 out of 5 stars
    Let Me Influence You

    You NEED this balm. After a 30 minute run and 1.5 hour gym session, my lips were still moisturized and glossed with no touch up needed. My lips feel so soft and plush!

    Was this helpful?
  • Taryn B.
    Verified Buyer
    Skin Tone Caramel
    8/19/26
    Skin Tone Caramel
    Rated 5 out of 5 stars
    Lip gloss review

    Love the feeling on my lips

    Was this helpful?
  • Dream S.
    Verified Buyer
    Skin Tone Chai
    Skin Type Combination
    8/19/26
    Skin Tone Chai
    Skin Type Combination
    Rated 5 out of 5 stars
    Amazing

    Long lasting love the color and smells amazing ordering more in that flavor shaved ice

    Was this helpful?
  • Nicole
    Verified Reviewer
    Skin Tone Olive
    Skin Type Normal
    8/18/26
    Skin Tone Olive
    Skin Type Normal
    Rated 5 out of 5 stars
    Best lip treatment EVER!!

    I’ve lost count of how many times I have repurchased this product!! Nothing else compares. The metal applicator is heaven and I have not had chapped lips since I first started using this. The shine is perfect too!

    Please bring back the scented Butter Mochi!!

    Was this helpful?
  • Michelle P.
    Verified Buyer
    Skin Tone Olive
    Skin Type Normal
    8/18/26
    Skin Tone Olive
    Skin Type Normal
    Rated 5 out of 5 stars
    Obsessed with this gloss

    This is the best lipgloss. I love how shiny it is.

    Was this helpful?

COMPLETE YOUR ROUTINE