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Le Chouchou | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM
Croissant Au Beurre | EADEM

Le Chouchou Lip Softening Balm $24.00

Gently buffs flaky lips

Improves dryness instantly

Plumps and smoothes

Adds a glossy finish

5.0
Rated 5.0 out of 5 stars
1,020 Reviews

Le Chouchou is an intensive lip treatment that combines the exfoliation of a gentle lip peel, the moisture of an intense lip mask, and the ultra-reflective sheen of a lip gloss. Available in six buildable shades curated for all lip tones while enhancing—and never masking—dual-toned lips. 

Croissant au Beurre is a clear with shimmery gold

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Croissant au Beurre

Rich Skin Tone

Rich Skin Tone

Fair Skin Tone

Fair Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Rich Skin Tone

Rich Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

Deep Skin Tone

Deep Skin Tone

Medium Skin Tone

Medium Skin Tone

Light Skin Tone

Light Skin Tone

Fair Skin Tone

Fair Skin Tone

EXFOLIATE. MOISTURIZE. COLOR.

Le Chouchou is more than meets the eye—it offers the benefits of three lip products in one sleek, minimal tube. This revolutionary formula exfoliates the lips like the gentlest lip peel, transforms parched lips like an intense lip mask, and offers a non-sticky, reflective sheen like a high-shine lip gloss. You can swipe on the ultra-comfy jelly to cocoon lips in bouncy moisture and vivid color.
    ✓

    VEGAN

    ✓

    LEAD-FREE

    ✓

    CRUELTY-FREE

    ✓

    DERMATOLOGIST-TESTED

Available in five buildable shades

To pay homage to street foods and the cultures that rely on them so heavily, we’ve named our shades after our Chouchou (French for "favorite") street snacks.

THE BALM ON EVERYONE'S LIPS

SWIPE ON. KISS OFF.

The one lip product to replace the rest. With a single swipe, Le Chouchou immediately masks the appearance of dryness, flakiness and ashiness. Wear it on its own or over your favorite lip liner.

UNRETOUCHED PHOTOS, IMMEDIATELY AFTER APPLICATION:

See full ingredient list
INGREDIENTS: Hydrogenated Polyisobutene, Diisostearyl Malate, Tridecyl Trimellitate, Phytosteryl/Isostearyl/Cetyl/Stearyl/Behenyl Dimer Dilinoleate, Bis-Diglyceryl Polyacyladipate-2, Methyl Hydrogenated Rosinate, Polyphenylsilsesquioxane, Pentaerythrityl Tetraisostearate, Ethylene/Propylene/Styrene Copolymer, Synthetic Wax, Silica Silylate, VP/Hexadecene Copolymer, Hibiscus Sabdariffa Flower Extract, Butyrospermum Parkii (Shea) Butter, Euterpe Oleracea Fruit Oil, Schinziophyton Rautanenii Kernel Oil, Tocopherol, Microcrystalline Wax, Moringa Oil/Hydrogenated Moringa Oil Esters, Isostearyl Alcohol, Water/Aqua/Eau, Ethylhexyl Palmitate, Octyldodecanol, Caprylic/Capric Triglyceride, Tribehenin, Sorbitan Isostearate, Propylene Carbonate, Stearalkonium Hectorite, Lactic Acid, Palmitoyl Hexapeptide-12, Palmitoyl Tripeptide-1, Butylene/Ethylene/Styrene Copolymer, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate

MEET THE MVP'S OF THIS LIP BALM

  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
  • We love our planet
  • Our Packaging Is Recyclable
5.0
Rated 5.0 out of 5 stars
Based on 1,020 reviews
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1,020 reviews
  • Ody
    Verified Buyer
    Skin Tone Cocoa
    Skin Type Combination
    9/22/25
    Skin Tone Cocoa
    Skin Type Combination
    Rated 5 out of 5 stars
    LOOKS GOOD ON EVERYONE!

    This lip balm (Croissant au Beurre) looks so good on everyone! If you like a neutral color that goes with everything with a little shimmer, you’ll love this le chouchou shade! I love how the metal applicator feels on my lips! I also love the smell of the le chouchou. It smells like I just walked into a bakery full of croissants!

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  • Mollie
    Skin Tone Milk
    Skin Type Sensitive
    9/22/25
    Skin Tone Milk
    Skin Type Sensitive
    Rated 5 out of 5 stars
    The hype is real

    Not only is the formula as good as everyone says, but the scents are incredible. They’re on par with luxury fragrance houses specializing in gourmand scents. While I wish they were flavored, that doesn’t take away from how often I grab for my Boba Bounce! I tried the limited edition shades in Sephora (they’re sold out!!!) and will def be getting croissant

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  • Anna
    Skin Tone Espresso
    Skin Type Dry
    9/22/25
    Skin Tone Espresso
    Skin Type Dry
    Rated 5 out of 5 stars
    Holy grail

    Love the color pay off and the plush feeling on my lips! Obsessed!

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  • Aly
    Skin Tone Toffee
    Skin Type Dry
    9/22/25
    Skin Tone Toffee
    Skin Type Dry
    Rated 5 out of 5 stars
    Love it!

    This is the perfect formula and color! Silky smooth, not grainy, and long lasting. Can’t get enough of this brand!

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  • Janey
    9/22/25
    Rated 5 out of 5 stars
    J’adore!

    J’adore en croissant au beurre! I have most of the Le Chou Chou shades and I was so excited when I saw another clear(ish) shade being released. The gold specs leave a coated and moderate shimmer. It has great staying power and is so moisturizing. It’s easier to apply than the pigmented ones

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